• Digital Marketing Manager

    Location: Cambridge
    Salary: £45K depending upon experience
    Job Type: Full Time
    Sector: Marketing

    Digital Marketing Manager

    Full Time – 40 hours

    Cambridge

    £45k (depending upon experience)

    Our Software Client based in Cambridge is searching for a Digital Marketing Manager who is going to propel the company’s You Tube and SEO Strategies forward to meet Campaign Objectives. You will be working collaboratively with Marketing peers and stakeholders to engage multiple target personas and leading research and identifying opportunities.

    Responsibilities will include:

    • Leading the YouTube and SEO Strategy
    • Lead keyword research and identify opportunities
    • Work collaboratively with Marketing peers
    • Increase ROI or organic search through lead tests to optimise customer experience
    • Reporting on research and results including making recommendations
    • Lead 3rd Party Paid advertising strategy to meet objectives
    • Support and delivery plans across other digital marketing channels
    • Mentor junior members of staff on best practice and video marketing

    Person Specification

    • Experienced B2B Marketeer ideally marketing software
    • Proven experience of planning and executing an SEO strategy
    • Experience executing SEM and paid media campaigns
    • Knowledge and understanding of content and channels needed to engage different personas through the buying cycle
    • Ability to work collaboratively
    • Excellent communication skills
    • Strong data analytic skills
    • Ability to tell stories with data and making decisions following data research
    • Multiple project management skills
    • Self – starter

    Fully comprehensive benefits package available on request

    If you have not received a response within 5 working days, unfortunately your application has been unsuccessful. Xpert Resourcing Ltd is acting as an Employment Agency for this Permanent vacancy

     

     

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      Naomi Sherwood

      Please contact our Xpert, Naomi Sherwood

      Call: 01353 886252
      Email: naomi.sherwood@xpertresourcing.co.uk

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